MERGE
THEMATIC
Culture · Identity · Community
TEAM
Sirin Ezgin, Katharina Koschinski,
Melanie Reinhardt, Alexandra Paul
WHAT WE DID
Brand Strategy · Platform Design · Dynamic Identity
Broadcasting platform that redefines culture as a dynamic exchange and gives subcultures a voice.
Culture is constantly evolving, yet many communities remain unseen or misunderstood. Merge encourages curiosity over prejudice by making cultural exchange visible through storytelling and design.
A multilingual identity, dynamic grid system and adaptable visual language create an inclusive platform where cultures connect, evolve and inspire one another.